Your website is the core anchor for your digital marketing efforts. Designing a great website user experience requires understanding the problems different visitors have to solve.
In today’s marketing landscape, your website has become a more powerful tool than ever. Your website is a 24/7 salesman, and as such, it has the potential to be your most powerful asset and the centerpiece of your marketing efforts.
However, rapidly changing digital trends can make your website feel old and outdated. While sometimes a redesign might be ideal, you may not have the time or money to invest in such a large project. To help you overcome this challenge,
shares on the infographic, a list of 10 simple ways you can improve your website to make it more helpful and useful.
Here’s a quick summary:
• Test your current speed first
• Find a reliable hosting company
• Choosing your theme
• Avoid unnecessary plugins
• Enable WordPress caching
• Use a CDN
• Upgrade your PHP version
• Optimise images
• Clean out your database
• Disable pingbacks and trackbacks
Check out the infographic for more detail.
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This article was originally published in 22 May 2019. It was most recently updated in December 8, 2022 by Wise
