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Are you in the process of starting a new business? Are you looking to implement a marketing strategy for the first time?

If your answer is yes, then, this article will be of great help. First and foremost, we must understand that marketing plays a critical role in any business. You can’t attract and keep customers without marketing. And you can’t make a genuine difference in your business without a solid plan. Marketing doesn’t simply happen after you’ve started your business or developed a new product. In today’s market, you need a comprehensive marketing plan, that begins with planning.

The guide on the infographic by Infusionsoft below will give you insights into the essential sales and marketing process and how to develop a strategic marketing plan, including what to do for each step.

Here’s a quick summary:

• Attract traffic
• Capture leads
• Nurture prospects
• Convert sales
• Deliver & Satisfy
• Upsell customers
• Get referrals

Check out the infographic for more details.

Marketing Process

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This article was originally published in 30 May 2019. It was most recently updated in September 24, 2024 by Isah Progress

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