How do you track and monitor the success of your social media efforts? Want to know the key metrics that can tell you if your social media strategy is effective? Contained in the infographic are the ways to track and monitor your social media efforts.
Brafton shares the social media metrics you should keep your eye on in this infographic.
Here’s what makes their list:
Impressions
Reach
Post likes or favourites
Comments
Clicks
Mentions
Reposts or retweets
Page likes and unlikes
New followers
Website visits
Page views
Website session durations
Bounce rate
Check out the infographic for more detail.
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This article was originally published in 30 January 2019. It was most recently updated in November 24, 2022 by
