How do you get clients to see you as a brand and not merely a logo and a tagline? Well, you need a good strategy to help drive your business towards success. Here’s one!
Hanson Dodge shares their top 16 components of a killer brand strategy for success in this infographic.
Here’s what they share:
Competitive analysis
Brand architecture
Creative elements
Market opportunity
Consumer insights
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This article was originally published in 5 November 2018. It was most recently updated in November 24, 2022 by
