How To Create A Small Business Brand Identity

Establishing a new business can be exciting and challenging at the same time, there are issues such as startup finance, market niche, customer base and market segment. However, creating the right brand identity and customer experience is also important, as this will help create reference and recognition.
Custom Labels shares the key elements to help you create a small business brand identity for your success in this infographic.

Here is a summary of what they share:

What is Brand identity
Brand identity elements
What to have in mind when designing your identity

Check out the infographic for more details.