Lead generation helps keep a business surviving and thriving. What better way to generate leads for your small business than content marketing, it has the ability to create tailored user experiences, generate highly qualified leads and offer something of value to your end user, content marketing is a valuable marketing strategy.
J&R share 7 tactics to generate leads through content marketing that you should try for your small business in this infographic.
Here’s what they focus on:
Landing pages
Webinar
Explainer videos
Email nurture campaigns
Social media competitions
Long-tail search queries
How-to guides
Check out the infographic for more detail.
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This article was originally published in 14 August 2018. It was most recently updated in April 30, 2024 by Wise
