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Need new and effective ways to generate traffic to your website, you’re considering SEO or PPC, but together, they can make a formidable online strategy?
Digital Marketing Philippines shares their steps to success in this infographic.

Here are the key points from the infographic:

Share PPC’s keyword data to improve your SEO strategy
Use SEO’s long-tail keywords to expand your PPC campaigns
Communicating expensive PPC keywords to SEO
Perform ad copy experiments to improve your organic content strategy
Use keywords to promote key content
Use PPC for retargeting

Check out their infographic for more detail.


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This article was originally published in 22 May 2018. It was most recently updated in November 28, 2022 by

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