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Are you in the process of creating a new website for your business? Trying to pick the right set of font types to complement your design?

Pennington Creative share their beginners guide to fonts in this infographic.

They highlight 4 major typeface classifications you need to choose from:

  • Serif
  • Sans-serif
  • Display
  • Script

And also, the following factors you need to consider when choosing:

  • Personality
  • Legibility
  • Context
  • Pairing

Hope the infographic helps!


This article was originally published in 6 December 2017. It was most recently updated in November 28, 2022 by

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