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Are you looking for ways to improve your content marketing strategy? Want to put the data in your Google Analytics account to better use?

Red Website share how to use Google Analytics in your content marketing strategy in this infographic.

Here’s a quick summary:

1. Use site search terms as content ideas
2. Access search queries report to create intent-based content
3. Re-purpose content with the longest average time on page
4. Update content with high bounce rate and exit rate

Check out the infographic.

Content Marketing Strategy


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This article was originally published in 5 December 2018. It was most recently updated in November 24, 2022 by

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