The most important reason why you need blogs on your website is because your visitors and Google value fresh content. It keeps visitors coming back and increases traffic to your site by improving your ranking. When Google sees fresh, regular and relevant content on your website, they view your site as more valuable. Your search engine ranking is vital for your business success, and blogs offer a simple and easy way of ranking up.
So, is your blogging strategy failing to hit the mark? Are you making mistakes that are costing your business money?
Brafton share their blogging mistakes to avoid in this infographic.
Here’s a quick summary:
• Focusing too much on your business
• Writing for the wrong audience
• Never updating your content
• Creating boring content
• Letting it sit in a vacuum
Check out the infographic for more detail.
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This article was originally published in 21 June 2019. It was most recently updated in December 6, 2022 by Wise