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As a digital marketing manager working on Google AdWords, you’ll need to understand the various terms and definitions for ads campaign management.
Red Website Design shares 200+ Google Ads terms and definitions you need for success in this infographic.

Here are a few you need to learn quickly:

A/B Testing
Ad Rank
Average CPC
Bounce Rate
Call to Action

Check out the infographic for more detail.

200+ Google Ads Terms And Definitions You Need For Success


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This article was originally published in 14 September 2018. It was most recently updated in November 24, 2022 by

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