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Are you interested in email marketing campaign for your business? You need top wisdom from industry professionals in order to get familiar with what they’re doing.
Campaign Monitor shares 11 beginner tips from the pros in this infographic.

Here’s what they said:

Unsubscribes can be a good thing
From name and subject line are extremely important
Send when you have something valuable to share
Use email marketing in all customer acquisition channels
Think about your audience and be as relevant as possible
Test, test and test some more
Use preheaders to double the length of your subject line
Leverage segmentation for more personalised experiences
Understand the complexity of email rendering

Check out the infographic for more detail.


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This article was originally published in 7 May 2018. It was most recently updated in November 28, 2022 by

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