{"id":5554,"date":"2018-04-10T18:25:10","date_gmt":"2018-04-10T17:25:10","guid":{"rendered":"https:\/\/da-manager.com\/blog\/?p=5554"},"modified":"2022-11-28T12:25:29","modified_gmt":"2022-11-28T11:25:29","slug":"email-marketing-for-beginners-11-tips-direct-from-the-pros","status":"publish","type":"post","link":"https:\/\/da-manager.com\/blog\/email-marketing-for-beginners-11-tips-direct-from-the-pros\/","title":{"rendered":"Email Marketing for Beginners: 11 Tips Direct from the Pros"},"content":{"rendered":"<p>Are you just getting started with an email marketing campaign for your business? Want to tap into the wisdom of professionals who know what they\u2019re doing?<\/p>\n<p><a href=\"https:\/\/www.campaignmonitor.com\/resources\/infographics\/11-pro-email-marketing-tips\/\" target=\"_blank\" rel=\"noopener\">Campaign Monitor<\/a>\u00a0share 11 beginner tips from the pros in this info-graphic.<\/p>\n<p>Here\u2019s a quick summary:<\/p>\n<p><em><strong>Unsubscribes can be a good thing<\/strong><\/em><\/p>\n<p><em><strong>From name and subject line are extremely important<\/strong><\/em><\/p>\n<p><em><strong>Send when you have something valuable to share<\/strong><\/em><\/p>\n<p><em><strong>Use email marketing in all customer acquisition channels<\/strong><\/em><\/p>\n<p><em><strong>Think about your audience and be as relevant as possible<\/strong><\/em><\/p>\n<p><em><strong>Test, test and test some more<\/strong><\/em><\/p>\n<p><em><strong>Use preheaders to double the length of your subject line<\/strong><\/em><\/p>\n<p><em><strong>Leverage segmentation for more personalised experiences<\/strong><\/em><\/p>\n<p><em><strong>Understand the complexity of email rendering<\/strong><\/em><\/p>\n<p>Check out the info-graphic for more detail.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5555 size-full\" src=\"https:\/\/da-manager.com\/blog\/wp-content\/uploads\/2018\/04\/Email-Marketing-for-Beginners-11-Tips-Direct-from-the-Pros-1.jpg\" alt=\"\" width=\"900\" height=\"5553\" srcset=\"https:\/\/da-manager.com\/blog\/wp-content\/uploads\/2018\/04\/Email-Marketing-for-Beginners-11-Tips-Direct-from-the-Pros-1.jpg 900w, https:\/\/da-manager.com\/blog\/wp-content\/uploads\/2018\/04\/Email-Marketing-for-Beginners-11-Tips-Direct-from-the-Pros-1-768x4739.jpg 768w, https:\/\/da-manager.com\/blog\/wp-content\/uploads\/2018\/04\/Email-Marketing-for-Beginners-11-Tips-Direct-from-the-Pros-1-166x1024.jpg 166w, https:\/\/da-manager.com\/blog\/wp-content\/uploads\/2018\/04\/Email-Marketing-for-Beginners-11-Tips-Direct-from-the-Pros-1-65x400.jpg 65w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you just getting started with an email marketing campaign for your business? Want to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":5556,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[147],"tags":[231,182,200],"class_list":["post-5554","post","type-post","status-publish","format-standard","has-post-thumbnail","category-general","tag-business","tag-email-marketing","tag-marketing"],"modified_by":null,"_links":{"self":[{"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/posts\/5554","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/comments?post=5554"}],"version-history":[{"count":0,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/posts\/5554\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/media\/5556"}],"wp:attachment":[{"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/media?parent=5554"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/categories?post=5554"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/tags?post=5554"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}