{"id":2685,"date":"2016-04-28T22:58:06","date_gmt":"2016-04-28T21:58:06","guid":{"rendered":"http:\/\/www.da-manager.com\/?p=2685"},"modified":"2022-11-28T16:52:06","modified_gmt":"2022-11-28T15:52:06","slug":"basic-seo-tips-get-started","status":"publish","type":"post","link":"https:\/\/da-manager.com\/blog\/basic-seo-tips-get-started\/","title":{"rendered":"Tips To Get You Started with Search Engine Optimization"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/da-manager.com\/blog\/basic-seo-tips-get-started\/#Hi_There_What_is_Search_Engine_Optimization\" >Hi There\nWhat is Search Engine Optimization.?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/da-manager.com\/blog\/basic-seo-tips-get-started\/#Monitor_where_you_stand\" >Monitor where you stand<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/da-manager.com\/blog\/basic-seo-tips-get-started\/#Keywords_keywords_keywords\" >Keywords, keywords, keywords!<\/a><\/li><\/ul><\/nav><\/div>\n<h2>Hi There<br \/>\nWhat is Search Engine Optimization.?<\/h2>\n<p>Every business with a Web site should make Search Engine Optimization &#8212; trying to get your site as high up as possible on Google and Bing search-results pages &#8212; a part of their growth strategy.<\/p>\n<p>At its most basic, &#8220;SEO&#8221; means finding ways to increase your site&#8217;s appearance in web visitors&#8217; search results. This generally means more traffic to your site.<\/p>\n<p>While intense SEO can involve complex site restructuring with a firm (or consultant) that specializes in this area, there are a few simple steps you can take yourself to increase your search engine ranking.<\/p>\n<p>All it requires is a little effort, and some re-thinking of how you approach content on your site.<\/p>\n<h2 class=\"slide-title\"><span class=\"slide-title\">Monitor where you stand<br \/>\n<\/span><\/h2>\n<p>You won&#8217;t know if your SEO efforts are working unless you monitor your search standings. <a href=\"http:\/\/www.marketingvox.com\/how-to-9-basic-seo-tips-037438\/\" target=\"_blank\" rel=\"noopener\">MarketingVox <\/a>suggests that you keep an eye on your page rank with tools like <a href=\"http:\/\/www.alexa.com\/\" target=\"_blank\" rel=\"noopener\">Alexa<\/a> and the Google\u00a0 tools.<\/p>\n<p>It&#8217;s also important to check your referrer log regularly to track where your visitors are coming from and the search terms they&#8217;re using to find your site, according to <a href=\"http:\/\/www.pcworld.com\/businesscenter\/article\/144859\/driving_site_traffic_with_search_engine_optimization_and_paid_advertising.html\" target=\"_blank\" rel=\"noopener\">PC World<\/a>.<\/p>\n<h2 class=\"slide-title\"><span class=\"ez-toc-section\" id=\"Keywords_keywords_keywords\"><\/span><span class=\"slide-title\">Keywords, keywords, keywords!<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"row primary-row\">\n<div class=\"span8\">\n<div class=\"content post js-post\">\n<div class=\"sl-layout-post\">\n<div id=\"content\" class=\"content slideshow\">\n<div class=\"slideshow-content\" data-bi-slideshow=\"\" data-bi-slideshow-layout=\"\" data-bi-slideshow-hideright=\"false\">\n<div class=\"slideshow-inner-content\">\n<div>\n<div>\n<p>You should be conscious of placing appropriate keywords throughout every aspect of your site: your titles, content, URLs, and image names. Think about your keywords as search terms &#8212; how would someone looking for information on this topic search for it?<br \/>\nThe title tag and page header are the two most important spots to put keywords, <a href=\"http:\/\/www.pcworld.com\/businesscenter\/article\/144859\/driving_site_traffic_with_search_engine_optimization_and_paid_advertising.html\" target=\"_blank\" rel=\"noopener\">PC World<\/a> notes.<br \/>\nBEWARE: Putting ridiculous amounts of keywords on your site will get you labeled as a spammer, and search engine spiders are programmed to ignore sites guilty of &#8220;keyword-stuffing.&#8221; Be strategic in your keyword use.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Hi There What is Search Engine Optimization.? Every business with a Web site should make&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2686,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[147],"tags":[129],"class_list":["post-2685","post","type-post","status-publish","format-standard","has-post-thumbnail","category-general","tag-seo"],"modified_by":null,"_links":{"self":[{"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/posts\/2685","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/comments?post=2685"}],"version-history":[{"count":0,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/posts\/2685\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/media\/2686"}],"wp:attachment":[{"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/media?parent=2685"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/categories?post=2685"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/da-manager.com\/blog\/wp-json\/wp\/v2\/tags?post=2685"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}